The winner of The Traitors, Rachel Duffy, has moved viewers across the UK after revealing she has donated her full £47,875 prize in memory of her mother, Anne, who passed away before they could share a long-planned trip together.

Speaking after her victory, Rachel explained that the experience of winning the show was deeply emotional, but also bittersweet. She said the prize money was originally meant to help fulfil a dream she and her mum had spoken about for years. After her mother’s death, Rachel chose instead to turn the moment into something that could help others.

The donation has been made to causes that were close to Anne’s heart, with Rachel describing the decision as a way of honouring her mum’s kindness and generosity.

Fans of the programme have praised the gesture as a powerful reminder of what the show’s victory ultimately came to represent for her — not fame or money, but gratitude, remembrance and compassion.

Many viewers have taken to social media to describe the moment as one of the most touching outcomes in the show’s history, saying Rachel’s decision has transformed her win into a lasting legacy.